Hi, are you the one who is interested in starting a business and becoming a boss? If so, this blog is for you! Being an entrepreneur is now easier than ever, thanks to the internet’s popularity and the growth of the creator economy.

Creating and selling courses on YouTube is a brilliant way to make money online. Probably, there’s a good chance that you will have expertise in something. You might be an expert at cooking, needlework, auto repair, language, or programming. An online course, however, allows you to teach these skills to a larger number of people.

So, how to start an online course? What are the best ways to sell video courses? If these are your questions, don’t worry! Everything you need to know about Online, Video Courses is right here.

Fortunately, creating an online video course is not incredibly hard. Anyone with subject knowledge can create video lessons and sell them online. It generally requires a great deal of hardwork and dedication.

This article outlines all the necessary steps to create your online course. Also, we’ll explain how to plan, create, and sell your video lessons on the internet.

Why Create Online Courses? – Know the Reasons!

In the past, there was some criticism about online learning. But things have changed. Due to the increased popularity of the internet and mobile devices, many people see online courses as a convenient and quick way to learn a new skill.

Meanwhile, the number of business owners who have found the perfect digital platform to communicate their expertise to their target market has increased.

Here are some of the reasons why creating online video courses is a strong business idea:

# Gives Freedom

To be honest, it is one of the most compelling reasons to create online courses. It gives you complete freedom. Creating an Online Course still requires time and effort. However, if done correctly, true freedom is possible.

# Highly Flexible

Face-to-face courses, in general, need physical space and regular class times. For online courses, it is not the case. The option for students to attend class at any time and from any location is available.

# Less Expensive

To create an online video course, you don’t need to invest money in classrooms, workbooks, or expensive equipment. You can, however, create quality content with a camera and an internet connection.

# Scalable Earnings

Online courses enable you to teach a maximum number of students with a single video lesson, which is not possible in traditional classrooms. Besides this, your earnings are scalable because you don’t need to create the course again to make additional sales.

# More Engaging

According to a Wyzowl survey, 69% of respondents prefer watching videos to reading the same content in text form. In other words, an e-book is less likely to engage your students than a video lesson. Furthermore, videos are more didactic, allowing you to explain complex concepts more easily.

Why Are Membership Sites Better Than Single Courses?

Traditional online courses mainly focus on solving pain points or problems in the lives of their target audience. 

If you have a niche YouTube channel or blog where you teach specific skills, you can make money by creating a new digital product for each skill. However, single online courses have limitations, and students are looking for more. 

But, there is a way to keep your customers returning for more, teach them more, and boost their overall satisfaction. And it’s where membership sites come in.

Membership-based course platforms continue to offer self-paced educational content that addresses key pain points. However, they allow you to provide more content to more people over a long period.

Students actively seek out these platforms because they allow them to learn more and interact with others who share their interests.

In the upcoming section, we will discuss how to sell video tutorials online/sell training videos online and provide a complete experience for your potential customers.

Let’s dig deeper to know more!

How to Make Money Selling Video Tutorials Online?

The steps for selling an online video course are as follows:

• Decide Your Niche

Before you create your first video or choose a platform, you must validate your course idea and understand your learners. It doesn’t matter whether you’ve been teaching in your field for years or found a new opportunity – understanding the competition is critical. Your niche should be specific enough for others to understand what you do while remaining broad enough to teach a wide range of topics.

• Analyze Your Course Content

Once you’ve identified your specific niche, you must define your target audience and the educational content they expect to see in your new courses.

You can start understanding your audience and their needs by asking yourself the three questions listed below:

1. What demographics does your target audience share? 
2. When they watch your videos, what do they hope to learn? 
3. What can you bring to your niche that no one else is providing?

The answers you receive will help you gain an initial understanding of who you should be targeting with your content and will allow you to generate some early topic ideas.

• Choose a Platform for Online Course Hosting

The next step is to select your hosting platform. While general course hosting platforms are helpful, you will need a specialized platform that specializes in video hosting and selling.

After all, that’s what your course consists of, right?

You’ll need a place where you can upload, share, and monetize your videos. Furthermore, we strongly recommend you to select a provider who specializes in video websites and apps. And this is where the need for GudSho comes in. GudSho provides everything you need to start, launch, and grow your online video course business.

• Choose Your Pricing Strategy 

With your platform in place, it’s time to consider how you’ll monetize and sell your course. It’s the most crucial step in learning how to sell courses online.

Pricing is more than just payment gateways and PayPal plugins. It’s where you can select your monetization strategy and business model.

Generally, there are two monetization strategies available:

1. Subscription monetization – where users pay a recurring fee for access.
2. Transactional monetization – where users pay a one-time fee to access your course content.
3. Hybrid monetization – where you combine elements of both business models to increase your income potential.

• Make Your Online Video Content

It’s time to Create Your Online Video Course Content.

If you can create and edit your video, you can ideally create your video content. Alternatively, if you have the budget, you can hire a video production team to help you take care of it if that makes you feel more at ease.

You have complete control over what works best and can even ask students what they want to see. The more value you add, the better your results will be.

• Publish Your Tutorial Videos

Once you’ve created enough videos to start selling your tutorials, the next step is to upload them to your preferred course hosting platform. 

Furthermore, we strongly recommend you to compress and optimize your video file sizes.

• Organize Your Video Content

Now that you have your video tutorials online, it’s time to organize them. The organization of your tutorials is a vital part of course creation because it can help provide a positive user experience and showcase your content to prospective students.

A well-organized content library allows you the following:

1. Help students in quickly finding the videos they want.
2. Show potential customers what tutorials are available on your website.
3. Reduce “friction” so that students can get started more easily.

• Leverage Your Marketing Tools

You’re probably trying to sell your course to an audience somewhere. That could be somewhere like:

• YouTube.
• Social media.
• Podcast platforms, etc.

Some of your audience might be already interested in your work and are eager to purchase the course or membership platform you launch. Some of them, however, will need more convincing. This is where marketing tools come in. Marketing tools enable you to create systems for capturing leads, showcasing your new platform, and converting them into paying customers.

• Market/Promote Your Online Course

By this step, your online course and website should be taking shape! You’ve put together your video tutorials, website, and marketing tools.

It seems that you are ready to start selling.

Social media is an excellent way to start spreading the word about your course. If you already have a presence there, it may be as simple as posting a few updates announcing your launch.

In Conclusion

To conclude, sell video courses online. Connect to the people you want to get in touch with. Continue to spread the messages you want to spread. Earn the money you really want.

So, why wait? Grab the opportunity now and start selling your online video courses!

Good luck with the hunt!

also read – A Sneak Peek into Software Product Development